Services
Marketing Roadmaps: How do all of the pieces of your marketing mix work together? What is your overall objective for the entire plan? What are each tactic's objectives? If you can't answer these questions, there is a good chance your marketing roadmap needs refinement. Authentically Social takes a top-down approach … [Learn More...]
Free Consultations
Not sure if social is the direction your company wants to go? We offer free consultations, in person (in the Lexington, KY area) or via telephone or Skype. This two-way process will give you a snapshot into the social space for your industry or geographical area, and give examples as to how social media can fit in your … [Learn More...]
On the Blog
Corporate Blogging Tips
My friends over at customer engagement company Inbox Orange recently asked me about tips for corporate blogging. 1) There is no reason to have a company blog just for the sake of having a blog. First, ask what are the goals of the blog? 2) Strategize: What are you going to talk about and who’s [...]
